Due to expansion and investment, our client is looking for a Digital Channel Marketing Manager to manage their paid activity across all things digital, working collaboratively with the marketing team. They are looking for proactive individuals, who really want to take ownership of their role, and develop their skills in a company that invests in its people. The role is based in central Worthing and offers a good remuneration and benefits package.
You will be looking after Google/Bing ads, Facebook, LinkedIn, Affiliates, Groupon, Wowcher and Amazon. You will produce weekly and monthly reporting for all key metrics, including ad performance and revenue tracking. You will also produce recommendations and execute strategies for improving reach, campaign structuring and conversion rate optimisation.
To be successful you will need strong experience in all paid media channels, including PPC, search, display, remarketing and paid social. You will also need experience with managing and optimising Amazon Seller Central listings and ideally have a sound understanding of SEO best practice. Excellent planning and time management ability is essential along with an analytical mind and be comfortable using Google Analytics.